Data Privacy: What We Collect and Why

IP Snare is built to work with the click logs you already produce as a buyer. We don't ask for anything new or sensitive: just the click metadata you'd already pull from your tracker when reconciling a refund.

No revenue figures. No client names. No system access. Ever.

What We Collect

Every click sent to IP Snare carries a small set of metadata fields. Each one serves a specific purpose in classifying the click as billable or non-billable, and in computing how much refund you're owed when it isn't.

Click Identification

These fields let us match, deduplicate, and trace every click that lands in your refund report.

FieldWhat It IsWhy We Need It
click_idUnique identifier for the clickCore reference for tracking and deduplication
source_click_idThe click ID assigned by the upstream feedLinks the click back to the originating feed so the refund report can show evidence the publisher will recognise
source_idIdentifier of the feed or traffic source the click came fromGroups traffic by feed so the refund report can be broken down per source
destination_idIdentifier of the destination the click was bought againstLets you scope refund reports to a single destination when you operate more than one

User Signals

These fields help us detect bots, flag suspicious patterns, and verify geographic targeting.

FieldWhat It IsWhy We Need It
user_ipThe IP address of the user who clickedCore signal for bot detection, proxy identification, and geo-validation
user_agentThe browser and device string of the userIdentifies known bot signatures and headless browsers
user_countryThe country of the userValidates whether the click matches the expected geographic targeting
bot_nameThe name of the bot if the click was identified as automated (e.g. googlebot, bingbot, chatgpt)Lets the refund report break bot traffic down by source and exclude legitimate platform crawlers from refund totals

Job & Timing

These fields let us check whether a click is valid in context — right job, right country, right time, not a duplicate.

FieldWhat It IsWhy We Need It
job_idIdentifier of the job listing clickedTies the click to a specific job for expired-job and duplicate-click checks
job_countryThe country the job is posted inCross-referenced with user_country to flag geographic mismatches
click_timeTimestamp of when the click occurredUsed for time-based validation, deduplication windows, and trend analysis
expired_atExpiry timestamp of the job listing (if applicable)Determines whether the job was still live at the time of the click
is_botWhether your tracker already flagged this click as a bot (0 or 1)Lets you pass through your own bot assessment alongside our independent classification, so the report shows where the two agree and where they don't
final_clickWhether this is the last click in a redirect chain (0 or 1)Identifies the billable click when traffic passes through multiple hops

Refund Calculation

These two fields are what turn a list of invalid clicks into a refund amount. They are part of the click payload, not a separate billing integration.

FieldWhat It IsWhy We Need It
cpcThe cost-per-click you paid for this individual clickMultiplied by each non-billable click to compute the refund total per feed
cpc_currencyThe currency the CPC is denominated in (e.g. USD, GBP, EUR)Lets the refund report aggregate credit potential by currency when feeds are priced in more than one

We never see your contracts, rate cards, or invoices. The CPC arrives one click at a time inside the same payload as the rest of the click metadata, and is used purely to multiply against invalid-click counts.

What We NEVER Collect or Ask For

IP Snare is deliberately designed to work without access to your commercial systems. We will never ask you for:

  • Revenue or earnings, your financial data stays in your systems
  • Rate cards, contracts, or invoicing access, the per-click cpc value in the click payload is the only pricing input we ever see
  • Client or advertiser names, we identify partners by ID, not by name
  • Campaign budgets or total monthly spend, irrelevant to refund classification
  • Bid data or margins, your commercial strategy is yours alone
  • Candidate or applicant data, we never see who applied or their personal details

There is nothing commercially sensitive on our platform beyond per-click CPCs you choose to send. No connection to your billing system, no credentials to your CRM, no integration with your invoicing.

Your Reports, Yours Alone

Every report on IP Snare belongs to one buyer:

  • You see only your own click data, never another buyer's
  • A publisher only sees a refund report when you choose to share it with them, and only that report
  • No publisher and no other buyer can browse, search, or aggregate your data

Each refund report is scoped to a single share link. Sending it to a publisher gives them a read-only view of that report and nothing more.

This Is Data You Already Have

When a refund case comes up today, you're the one pulling logs and stitching IPs, timestamps, user agents, and job IDs into something the publisher will read. IP Snare ingests exactly that metadata and turns it into a structured refund report automatically.

No new data exposure. No commercial risk. Just the click logs you already collect, doing the work of building your refund case.


Ready to see it in action? Book a demo and we'll walk you through exactly how your data is handled.